design, project, ui ux, web design

CVS Health – Case Study

UI/UX Design work

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  1. Design Workshop Purpose and Output:
    • Description: The design workshop was conducted to collaboratively address the existing challenges in our product/user interface and brainstorm innovative solutions. With a diverse group of stakeholders, from designers to developers to end-users, the workshop focused on ideation, user journey mapping, and iterative design. The output of this workshop was a set of refined user personas, a more straightforward user journey map, and preliminary sketches/wireframes for potential solutions.
  2. Summary of CDC Tool Pain Points:
    • Description: After a thorough analysis and feedback collection, a summary was created that highlighted the key pain points users faced with the CDC tool. This included issues like unintuitive user interfaces, lack of clear instructions, slow performance, and inadequate reporting features. This summary served as a foundation to understand where improvements were most critically needed.
  3. Current Experience:
    • Description: This entailed a deep dive into the user’s current experience with the tool. Through user interviews, surveys, and usage analytics, we mapped out the current flow of user interactions, identified gaps, and pinpointed areas causing user frustrations. This comprehensive overview helped us understand the user’s perspective and the bottlenecks in their journey.
  4. Prototype Demo:
    • Description: Post the design workshop and armed with insights from the CDC tool pain points and the current experience analysis, a prototype was developed. This prototype was a tangible representation of the potential solutions and enhancements discussed. During the demo, stakeholders could interact with this prototype, providing a firsthand experience of the proposed changes and allowing immediate feedback.
  5. Redesigned Components:
    • Description: Based on all the insights and feedback, specific components of the CDC tool were redesigned. These redesigned components focused on enhancing user experience, improving performance, and ensuring that the tool was more intuitive. Every change was backed by data and user feedback, ensuring that the redesigns were aligned with user needs and expectations.

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